We're big believers in lifelong learning, and whether you're looking to take better photos, up your bio writing game, or dive deeper into the power of good marketing, we've got you covered.
BONUS: Explore HeARTs Speak's blog for hot topics and tips, find a professional photographer or graphic designer to volunteer for your organization, or do a deep dive into recorded presentations and interviews on YouTube.
Maddie's® University is a free online learning university for animal welfare leaders, staff and volunteers. And there is a treasure trove of marketing resources available in this library! Here are some favorites:
- FUNdamentals of Marketing self-paced course
- Marketing a Foster Pet self-paced course
- Reaching your Marketing Audience self-paced course
BONUS: Access even more tools and tips via the Chew On This blog or join Maddie's® Pet Forum for the very best in peer-to-peer education and networking. Or, join the Weekly Community Conversations call to collaborate, learn, and connect!
These are a few of our favorite things: A few more resources and ideas
- Ethical Storytelling: A cornerstone of going beyond just imagery and looking at your content and messaging through a new lens.
- Pets for Life Sustainability Guide: has an entire section on communications and imagery. A must read for community-based storytelling.
- Next steps: These guides to inclusive design and social media accessibility will help you continue your journey
Looking for more stock photo options? There are some great options for low or no cost stock photos out there, but it can be tough to find images that incorporate diversity in both human and animal subjects. Here are a few great places to start your search if you're still in need of more photos to support your good work:
- Images with HeART: HeARTs Speak's affordable stock photo site has thousands of images to choose from, all taken by members of our Artists Helping Animals program.
- iStockphoto: Royalty free, international micro stock photography with detailed search. (Paid)
- Unsplash: Beautiful, free images and photos that you can download and use for any project. (Free)
- POCstock: Stunning stock photos of diverse and culturally accurate images of people of color. (Paid monthly plans)
- Getty - ShowUs: A groundbreaking library devoted to shattering beauty stereotypes by showing female identifying and non-binary individuals. (Paid)
- Pexels: The best free stock photos, royalty free images and videos shared by creators. (Free/Donation-based)
